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Swiss National Bank Boosts Pre-Owned Watch MarketWhatever reasons the Swiss National Bank (SNB) needed to remove its exchange rate floor of CHF 1.20 Swiss Francs within the EURCHF, the effect will hit the Swiss watch industry. "Like a tsunami" as Swatch CEO Nick Hayek taken care of immediately the appreciation of 39% from the Swiss Franc up against the Euro. Shares of both Swatch Group and Richemont dropped immediately with 17 and 15,5% for the first day of this news tag heuer replika .We asked Professor Jan Adriaanse (1972, founder of www.turnaroundpowerhouse.com) if he could show us precisely what the effect will probably be about the Swiss watch industry, but in addition within the retailers using Euro currency as well as you and also us, watch aficionados and collectors.Watch Prices Increased?On first sight, the impact on the Swiss watch companies are that prices (on top of the annual price increases) of replica watches raises significantly for clients (retailers however in the conclusion also customers) who use the Euro currency. As an example, at today's exchange rate, a 960 Euro Omega Speedmaster Disadvantage of the Moon boosts to 0 .049,- Euro. The big real question is naturally, perhaps the watch industry along with their retailers will undoubtedly boost the tariff of their replica watches 1:1 or that they can take some loss on their own side too. Our exterminator will come back in that later.Euro Watch RetailersWhat could be the effect of this decision from the SNB for European retailers? Is he or she about to order replica watches with the SIHH and later on on during BaselWorld? Jan Adriaanse explains that "Retailers which has a large stock could be with all the situation to treat their clients to 'buy now'."  However, the retailer has fairly large margins (they also carry dangerous naturally) so in line with Jan Adriaanse the retailer is also obliged go over with the Swiss watch brands how they may keep your prices reasonable. Variations pricing (Europe, Asia) can also offer the grey market a tremendous impulse, something both brands and retailers will not very partial to.Pre-Owned Watch MarketAnother market that this Swiss watch industry (and the majority official retailers) are ignoring is that of pre-owned replica watches. Foreign currency trading is quite huge, and can get a good boost specifically the young pre-owned replica watches. Jan Adriaanse says "sellers with plenty of (pre-owned) stock will - at least temporarily - have a blast. Websites like Chrono24 is likely to visit a huge increase in interest from people thinking about young occasions. " Exactly the same will go for grey market dealers certainly, determined by their current stock.Precisely what can this mean for ones (and my) variety of replica watches? "I foresee a rise price of your watch collection, especially for replica watches with high-demand like for example the Royal Oak or possibly a GMT-Master II", says Jan Adriaanse. Apparently is a bit just like the regular annual price increases of Swiss watch brands. Each time Rolex (or whatever brand) increases their list prices, the prices of pre-owned replica watches will increase likewise accordingly. However, that has a steep increase in the Swiss Francs, the costs of pre-owned replica watches are sure to rise 'steep' as well.What Should Happen?Swiss watch brands, considering the comment of Swatch Group CEO Nick Hayek, usually are not thrilled together with the situation that surprised and overwhelmed all of them with that Thursday the 15th of January. What should Swiss watch brands do watches ? Keep prices good current conversion or should they contribute?"My feeling is that some Swiss brands just raised prices in the last few years without giving it much thought. Specially the mid-segment of luxury replica watches is within danger due to current situation.", says Jan Adriaanse. This could very well be the case. Remember fondly the famous speech that IWC CEO George Kern gave exactly 3 years ago in Zürich? (or even, click the link) In this speech he, amongst other items, bluntly admits that you have a great deal of hot air from the price of a luxury watch. Simply for the sake for being expensive and so interesting to get a band of customers.Nevertheless, there will always be a substantial group of people that don't care and simply wish to have a fresh Rolex Daytona, Audemars Piguet Royal Oak Offshore or Hublot Big Bang. Whether it is 10.000 or 12.000 Euro, they don't care. Being a watch enthusiast or collector we presume it matters but to some large group - who'd not read about replica watches or compares prices about bat roosting of a last year - it's just about swiping the charge card and consider the watch home using them.Jan Adriaanse says that "in my preconceived opinion, fruitz watches the Swiss could imagine that their items are so superior, they can just pull it off. Not at all something I might advice these to do, nonetheless it generally is a typical reflex that any of us call the 'threat-rigidity-effect' combined with the 'curse of success theory'. Which means due to the success you had previously, you are underestimating future threats'.". Adriaanse also is the recent open letter to IWC from John Mayer on Hodinkee (here), that addressed many of this typical Swiss watch industry behaviour.So how in case the Swiss watch industry take care of it? "My message with the Swiss industry could be never to improve the prices in accordance with the foreign exchange, but to work with this apparent incident to get back to the basics and think about their position inside (global) watch industry, also taking other aspects into account for example technological know-how (think smart replica watches)  particularly if talking about the mid-range brands.", says Jan Adriaanse. We might bring that the German watch industry and also other non-Swiss watch manufacturers (including Seiko because of their Grand Seiko line-up, willing to supply high-end European retailers) are rubbing their hands probably already to promote their replica watches towards the consumers that are sick and tired with the unreasonable price increases.Well, enough food for thought for now. We'll be greater than interested to view what are the atmosphere are usually in Geneva now on the 25th SIHH that we are going to cover. We shall monitor - as well as perhaps talk to - retailers from Euro countries which might be there to produce their orders for 2015.Thoughts? Please share these with us inside comments below.A big thank you to professor Jan Adriaanse to resolve our questions.